The Caravan Case: Evaluation Step

Name The Caravan Case: Evaluation Step
Description
We can summarise the results  for classification as follows. To simplify comparison we look at the number of policy owners (or potential buyers) that is expected in a mailing to ?? predicted potential owners.

Logistic regression:  mailing to ?? customers would reach an estimated ?? potential policy buyers; the resulting model is not very comprehensible

Neural network: predicts well: mailing to 1838 (of 4000) would reach an estimated 192 potential policy buyers; the network is not comprehensible

Decision tree: predicts a bit less: mailing to 1637 (of 4000) would reach an estimated 176 potential policy holders; the result is very comprehensible

 

The results for characterisation:

Decision tree: simple but very comprehensible

Case Study The Caravan Policy Case